AI Insights · Timothy · January 2025
Top 5 Social Apps on Android in the UK: Q4 2024 Performance
Explore the performance trends of the top 5 social apps on Android in the UK during Q4 2024, including TikTok, Grindr, Facebook, Instagram, and Yubo.
In the fourth quarter of 2024, the top social apps on Android in the United Kingdom exhibited varied performance trends across downloads, revenue, and active users. Here's a closer look at each app's performance using data from Sensor Tower.
TikTok - Videos, Shop & LIVE
TikTok saw a significant rise in weekly revenue, culminating at around $1.8M by the end of December. Weekly downloads fluctuated, peaking at approximately 85K in the last week of the year. Active users remained relatively stable, hovering around 5.7M throughout the quarter.
Grindr - Gay Dating & Chat
Grindr's weekly revenue experienced minor fluctuations, ending the quarter at about $82K. Downloads remained modest, with a slight increase to 2.6K by the end of December. Active users showed some variability, with a high of roughly 134K in late October before settling around 110K.
Facebook maintained steady weekly revenue, closing the quarter at approximately $37K. Downloads saw a peak in late November at about 58K. Active users consistently surpassed 20M, indicating strong engagement throughout the period.
Instagram's revenue trends were relatively stable, averaging around $34K per week. Downloads varied slightly, reaching about 52K at the quarter's end. Active users remained consistently high, averaging close to 8.9M.
Yubo: Make friends & Chat now
Yubo's revenue showed an increase towards the end of December, climbing to nearly $29K. Downloads decreased over the quarter, dropping to around 3.3K. Active users also declined, starting at over 41K and ending the quarter near 32K.
These insights highlight the dynamic nature of the social app landscape in the UK. For more detailed analytics and insights, visit Sensor Tower.
